Etikettarkiv: Minimalist

We

“Branding for a BTL media agency in Mexico City. A graphic concept inspired by luxury brands and timeless classics resources. The name, suggested by SA, aims to bring home integration, between clients and agency.”

Designed by Sociedad Anónima

Casa Lum

“This new hotel in San Cristobal de las Casas, Chiapas, Mexico is rapidly becoming a hot spot for travelers. The graphic design for this project was inspired by traditional textiles, extracting and redefining their original elements, to construct a contemporary character.”

Designed by Sociedad Anónima

Brass

“Brass channels the bureaucratic and administrative into a subterranean hide-away, housed in a historic Police station.

“Metallic ink, official seals and document stamps send the message that the top brass expect protocol to be followed, even after they knock off. Menu backs appropriate the material and aesthetic of etched plastic municipal signage. The naming and copywriting imbue the project with a firm sense of place, celebrating Somerville and its proud ’Villens’.”

Designed by OAT

Interchange

“With ambitious plans to rejuvenate Camden’s business culture, Interchange aims to attract a new breed of creative technologists to the area with its 8,400m2 development. Spread over three sites, the challenge was to create a brand that affirms Interchange as a game­changing service-­focused professional partner that can facilitate growth in the creative technology sector by providing a premium service culture and inspirational community culture. Working closely with managing director Vanessa Butz, we consulted on brand proposition with a differentiated service and experience strategy, and created the identity scheme that ties the three spaces together. The development targets the creative technology industry, which is a sector in transition from start-­ups to mature mid­-sized companies that identify success with Interchange’s luxury service offer and experience. We delivered a robust yet flexible identity system that imbues trust and integrity across all printed and digital collateral and that can be applied across internal and external environments.”

Designed by Territory Studio

CNK Catering

“CNK Catering approached us to rebrand the business as a result of a period of growth and expansion. The collaborative project with hospitality marketing group Max Capacity saw us reposition the business in a premium space along with Melbourne’s leading caterers. The comprehensive identity focussed around ‘Creating Memorable Moments’ included a new photographic suite, the use of language as a powerful brand asset, corporate marketing communication package and new website.”

Designed by Studio Brave

S&A Stairs

“Slattery & Acquroff Stairs have been crafting stairs in Australian homes for almost 100 years. The family business was founded on the principles of integrity and trust. Now with offices around the country and a solid national profile they are aligned with Australia’s premier architects and builders.

“While we have enjoyed a creative partnership for many years, we took great pride in their recent rebrand, coinciding with their naming evolution to S&A Stairs. Our role was to elevate S&A’s positioning as Australia’s leading stair company. The extensive brand roll out was lead by the cornerstone website project showcasing all aspects of their business.”

Designed by Studio Brave

Rivertown Lodge

“Rivertown Lodge is a boutique hotel located in the heart of Hudson, New York. Celebrating the surrounding landscape and creative community, the brand identity brings out the best of details found in the great outdoors. Textures are evocative of classic camping materials such as tent canvas, speckled enamel dishware, and patterns from nature. The logotype serves as the foundation for three interchangeable lock-ups, creating a flexible yet considered system referencing Rivertown’s crafted yet down-to-earth nature. The brand is further brought to life through a suite of custom collateral pieces, produced by Brite Lines, chosen to reflect the lodge’s own use of classic, raw materials – from wooden pens and pencils, to engraved brass lighters.”

Designed by RoAndCo

Golden Age Cinema

“Golden Age Cinema is situated in the old screening room of the heritage-listed Paramount Pictures building in Sydney, Australia. It was carefully restored and reinvented by a team of architects and designers led by Right Angle Studio.”

Designed by U-P