“Xeoms are Vietnam’s ubiquitous motorcycle taxis, and the drivers know where to find the best food.

“Drawing inspiration from domino and Vietnamese dice game, bau cua ca cop iconography were meticulously hand drawn. The ‘street feel’ branding complements the architecture space by Architects Eat.

“You can find Xeom drivers scoffing a steaming bowl of pho and downing beers with their mates while playing bau cua ca cop.”

Designed by Hue Studio